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Their Songwriting Clichés article has some interesting points:
Most of the songs you hear on radio are written by the artists who perform them. In those cases, there are few, if any, gate-keepers who are willing or able to criticize the artist’s songs, particularly once the artist is successful. Also remember that a lyric is not a song is not a record and many artists are signed because they’ve gotten a great sound, a great look and a vocal identity and style that allows an audience to recognize them instantly.